GemPool Recruitment are working with a company in the mobility industry who are based in North Dublin who are looking for a Digital Marketing Specialist to join their team. Job Requirements
- 3+ years Digital Marketing experience, ideally in a B2B role.
- Must have working knowledge of Google Analytics, website CMS and Hubspot (or equivalent Marketing CRM tool).
- Experience in PPC Account Management, Google AdWords Certificates and an understanding of Google Tag Manager would be a plus.
- Ensure the digital journey or ‘path to purchase’ is completely connected by mapping all touch points between campaigns, website and CRM.
- You will be developing and implementing paid and organic digital marketing activities across social, search and display campaigns.
- You will also have to ensure that copy, messaging, creative are tested & optimised for deployment and consistent with their website and other channels.
- You will be analysing the customer engagement and developing ways to improve the customer journey and conversion metrics to meet KPIs.
If this sounds like something you would be interested in and you would like to hear more then send your CV to firstname.lastname@example.org